Lacey is the owner of Bigger Picture Public Relations, a full-service boutique agency. She manages a small but mighty team that does everything from social media to email marketing to interacting with media to ensure client coverage. Lacey believes that new graduates need to show they are go-getters and willing to work hard to get to the next level.
Transcript
>> I'm Lacey Ehrlich. I'm the owner of Bigger Picture Public Relations. Bigger Picture PR is a full service boutique agency. So what that means is we're a small team but we sort of have the mighty power of a big team. So we do everything from social media to e-mail marketing and then sort of more typical public relations in terms of interacting with media and getting coverage for our clients. Also, we work with like cross promotions so we look for opportunities for whether it's a website or product whatever the case may be and say how can we partner with somebody else and use their existing contacts and their existing network of customers or followers and bring that in and share ours with them and so that you're essentially doubling your outreach and creating an outreach with another company that you believe in?
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